Director of Growth

*THIS IS NOT A POSITION WITH FORCEBRANDS!* A rapidly scaling direct-to-consumer brand is seeking a performance-driven leader to cdrive new customer growth and revenue through paid marketing channels. This role will oversee end-to-end acquisition strategy, including channel planning, budget management, creative direction, and ongoing optimization. This is a hybrid working model in the South Bay of Los Angeles. The ideal candidate blends strong analytical thinking with creative instincts, and has a track record of scaling acquisition programs in a measurable, efficient way. This person should be comfortable working in a dynamic environment with a strong emphasis on testing and iteration. Key Responsibilities Growth Strategy & Channel Ownership- Lead customer acquisition efforts across a range of paid digital channels (e.g., social, search, partnerships, and emerging platforms) Develop and execute a comprehensive growth plan focused on acquiring new customers and increasing revenue Allocate and manage marketing spend with a focus on efficiency and return metrics Regularly assess channel performance and optimize the mix to improve resultsPerformance Management & Insights- Define and monitor key performance indicators across the funnel (e.g., acquisition cost, return metrics, conversion rates, customer value) Build forecasts and models to guide investment decisions and growth expectations Translate campaign data into actionable insights to inform strategy Partner with internal teams to enhance reporting accuracy and measurement approachesCreative Strategy & Experimentation- Collaborate with creative partners to develop performance-driven marketing assets Guide the testing roadmap across ads, landing pages, and user journeys Use data to iterate on messaging, formats, and creative direction Encourage a culture of continuous experimentation and learningCross-Functional Collaboration- Work closely with digital product and site teams to improve conversion and user experience Align with lifecycle marketing partners to ensure a cohesive customer journey Identify new opportunities for growth across channels and customer touchpointsExternal Partner & Team Management- Oversee relationships with external vendors and agency partners across media, creative, and analytics Candidate Background- 7+ years of experience in performance marketing, growth, or customer acquisition within a consumer-facing business Demonstrated success scaling paid media programs while maintaining efficiency Strong foundation in direct response marketing and performance-oriented creative Solid understanding of business economics related to customer acquisition and lifetime value Experience managing significant media budgets across major digital platforms Comfortable working with external partners and agencies Strong analytical skills and experience with common analytics and ecommerce tools Experience leading teams and collaborating across functions Self-starter mindset with a focus on problem-solving and execution Show more Show less - Seniority level Director Employment type Full-time Job function Marketing Industries Food and Beverage Manufacturing Referrals increase your chances of interviewing at ForceBrands by 2x See who you know